Gold and Company Store Building
- Year
- 1924
- Style
- Gothic Revival
- City
- Lincoln, NE
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The Gold and Company Store Building, known as the Gold's Building, was built in 1924 for the Gold and Company Store, founded in 1902 by William Gold and later run by his son Nathan. Designed in a mix of Gothic Revival and Art Deco styles, it expanded repeatedly through 1929, 1931, 1935, 1947, and 1951. Gold and Company merged with J. L. Brandeis and Sons in 1964, and the building continued to operate under the Gold's name until Brandeis closed the location in 1980. Since 2025 it has housed a Hampton Hotel. It has been listed on the National Register of Historic Places since October 19, 1982.
the building
Gothic Revival storefront. The building mixes Gothic Revival and Art Deco detailing, a notable stylistic combination for a commercial building, with storefront ornament visible from the street.
A building of expansions. After opening in November 1924, the building was expanded repeatedly, with additions in 1929 and further expansions in 1931, 1935, 1947, and 1951, tracking the growth of the Gold and Company Store.
the style
The building mixes Gothic Revival and Art Deco architecture, a notable stylistic pairing for a commercial storefront of its era.
More on Gothic Revivalsignificance
Listed on the National Register of Historic Places since October 19, 1982. After decades as a department store, first as Gold's and then continuing under that name following the 1964 merger with J. L. Brandeis and Sons, the building has since been converted, and since 2025 has housed a Hampton Hotel.
nearby
- Terminal Building
- Nebraska Telephone Company Building
- Federal Trust Building
- Sheldon Museum of Art
- Scottish Rite Temple
- Barr Terrace