Hallmark Building

Architect
Morgan, Walls & Clements
Year
1922
Style
Chateauesque
City
Los Angeles, CA
Hallmark Building
Photo: Gb321, CC BY-SA 4.0
See it on the map

The Hallmark Building is a two-story commercial building at 6324 W. Hollywood Boulevard, built in 1922 and remodeled into its present châteauesque form in 1931 by Morgan, Walls & Clements. Through the 1920s it housed photographer Albert Witzel's studio. It's a contributing property in the Hollywood Boulevard Commercial and Entertainment District, added to the National Register in 1985.

the building

1931 châteauesque remodel. The remodel gave the building a steep hipped roof, thin windows set into a pedimented bay, and a second story dense with Regency detailing — a costume layered onto a structure that had opened nine years earlier as something plainer.

the style

The châteauesque look dates to a 1931 remodel rather than the building's 1922 construction; the steep hipped roof and pedimented bay are the clearest markers of the makeover.

More on Chateauesque

significance

Listed as a contributing property when the Hollywood Boulevard Commercial and Entertainment District joined the National Register of Historic Places in 1985.

nearby

All 315 buildings in Los Angeles