Herring Motor Car Company Building

Architect
Proudfoot & Bird
Year
1912
Style
Neoclassical
City
Des Moines, IA
Collections
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Herring Motor Car Company Building
Photo: James Steakley, CC BY-SA 3.0
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Built in 1912 and completed the following year for Clyde L. Herring, this six-story brick building rose 90 feet, designed by Proudfoot, Bird & Rawson in the Classical Revival style. It started as a four-story building before two more floors were added 18 months later, and by 1915 the Herring Motor Car Company was building 32 Ford automobiles a day, more than any other automobile agency in the United States.

the building

Built to grow. Originally four stories, the building gained two more floors 18 months after completion as the automobile business it housed expanded.

the style

Proudfoot, Bird & Rawson designed the six-story brick building in the Classical Revival style.

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the architect

Proudfoot, Bird & Rawson, a prolific Des Moines firm, designed this building for Clyde L. Herring's automobile business.

significance

Listed on the National Register of Historic Places in 2004. Now known as 10th Street Lofts, it forms part of a loft apartment complex along with the neighboring Standard Glass and Paint Company and National Biscuit Company buildings.

nearby

All 27 buildings in Des Moines